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    Modeling Scenario
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    1-060-SalesMarketing-ModelingScenario
    We lead students through a sales forecasting model based on marketing principles first espoused by F. M. Bass with definitions, assumptions, equations, and data on sales over 15 year periods against which models may be tested.
    Potential Scenario
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    1972-Suresh_Sethi-Optimal Control of the Vidale-Wolfe Advertising Model
    This paper considers an optimal-control problem for the dynamics of the Vidale-Wolfe advertising model, the optimal control being the rate of advertising expenditure to achieve a terminal market share within specified limits.
    Potential Scenario
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    2018-Hu-Huang-Dynamic Regulation Responding to an External Stimulus
    This study examines the dynamic regulation process responding to an external stimulus. This study introduces the driven damped oscillator model which has an additional parameter to identify different patterns of the steady state.